Choosing to Study Abroad in Marketing – An Irresistible Career Opportunity
Studying Marketing locally is becoming a prominent trend for young people passionate about advertising, communications, and brand management. By studying right here in Vietnam, you not only save costs but also gain access to international programs and global career opportunities.
1. What is Marketing?
Marketing is a critical field in business, focusing on researching, analyzing markets, and developing strategies to promote products and services to potential customers.
Marketing goes beyond advertising and encompasses activities such as consumer behavior research, product development, pricing, distribution, and brand building. In the context of fierce competition, marketing helps businesses build their image, enhance market presence, and boost sales.
2. Career opportunities with a Bachelor’s degree in Marketing from the UK
According to a recent survey, nearly 50% of job postings in Vietnam are related to positions in the field of Marketing. This percentage is continually increasing because businesses are constantly seeking talented and creative marketing professionals who can execute effective campaigns. In today’s digital age, where purchasing decisions are largely influenced by advertising and marketing messages, the demand for marketing experts is becoming increasingly urgent.
The salary level for graduates with a Bachelor’s degree in Marketing from the UK is as follows:
| Job position | Viet Nam(VND) |
| Head of Marketing Department. | 30 – 60 million/month |
| Marketing manager | 60 – 120 million/month |
| Marketing Analyst | 15 – 30 million/month |
| Sales consultant | 15 – 40 million/month |
| Director of marketing and promotion | 40 – 80 million/month |
| Marketing Expert | 15 – 40 million/month |
2.1 Job Positions After Graduating with a Degree in Marketing
With the knowledge and skills learned at university, after graduating with a degree in Marketing, you can take on various attractive job positions such as:
– Market Research Specialist: Collecting and analyzing market data to support business decisions.
– Customer Care: Ensuring customer satisfaction and building long-term relationships with them.
– Advertising: Planning and executing advertising campaigns to promote the business’s products or services.
– Public Relations: Building and maintaining a positive image of the business in the eyes of the public.
– Brand Development and Management: Managing activities to enhance brand value and build customer trust.
2.2 Other Roles in the Marketing Industry
In addition, you can also work in companies specializing in media, event organization, and advertising in roles such as:
– Strategic Marketing Planning Officer: Developing comprehensive marketing strategies to achieve business objectives.
– Marketing Planning and Management Organizer: Planning and managing marketing activities for the business.
– Customer Relations Activities Organizer: Establishing and maintaining customer relationships through marketing activities.
2.3 Teaching and research
If you enjoy teaching and research, you can also work at universities or colleges in roles such as:
– Teaching: Delivering knowledge on business administration and marketing to generations of students.
– Research: Conducting in-depth research on the latest marketing trends and strategies.
3. Studying Marketing at Hoa Sen – De Montfort (DMU)
3.1 The curriculum for the Bachelor’s degree in Marketing at Hoa Sen – De Montfort (DMU)
See more about the Bachelor’s degree program in Marketing here.
3.2 Job opportunities
High-level human resource training program for the domestic and world marketing industry. Graduates will be able to participate in activities in the field of marketing such as:
– Brand Management
– Social Network Management
– Event Marketing Specialist
– Marketing Automation Specialist
– Customer Relationship Management Specialist
– Creative director
– Marketers
– Online Advertising Specialist
– Media Specialist
– Market Research Specialist
4. Summary
Studying Marketing locally offers you the opportunity to access international programs right here in Vietnam, saving costs and opening pathways to a global career. With deep knowledge and skills from quality courses, you’ll be well-prepared to grasp attractive job positions such as marketing specialist, brand manager, and market analyst.
If you are interested in a Bachelor’s degree in Marketing, follow this page to stay updated with valuable information about the Hoa Sen – De Montfort International Partnership Program! To receive more details about the program, please register here.
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CONSULTATION CONTACT: Hoa Sen – De Montfort Program (International Training Institute – Hoa Sen University)
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Address: Room 1007, 10th Floor, 08 Nguyen Van Trang, Ben Thanh Ward, District 1, Ho Chi Minh City.
