Sách ngoại văn Author: Lance Derrick Publisher:  Independently published, 2019 Description: This Fashion Sketchbook with drawn lightly Male Figure Templates allows you to sketch your fashion designs right away without worrying about drawing models. This sketchbook is not only a tool for sketching, but also a place for note-taking, color swatches, fabric samples, and other design-related information. Whether you are an experienced fashion designer or just starting out, this male figure template sketchbook is the perfect tool to help you bring your designs to life. With its high-quality templates and comprehensive creative resources, this sketchbook will encourage you to push the boundaries of male fashion...

Sách ngoại văn Author: Dishek J. Mankad Publisher:  BPB Publications, 2019 Description: The book discusses various digital media and analyses how the field of marketing can benefit from them. This book is divided into 15 chapters. The Chapters includes, marketing in the Digital Era, starts with an overview of e-marketing followed by the online marketing mix in the digital framework. It then discusses the role of the online consumer followed by CRM strategies that organizations can use with the help of the digital medium to retain and grow customer relationship. Business Drivers in the Virtual World, deals with the realm of social...

Sách ngoại văn Author: Barry Gerhart Edition Statement: 14th Edition Publisher:  McGraw Hill Education, 2022 Description: Best selling title. Takes a three-pronged approach to compensation by focusing on theory, research, and practice. The 14th edition continues to emphasize the importance of total compensation and its relevance for achieving sustainable competitive advantage. Updates reflect new compensation research that has been published since the 13th edition. Table of Contents PART I: Introducing the Pay Model and Pay StrategyChapter 1: The Pay Model Chapter 2: Strategy: The Totality of Decisions PART II: Internal Alignment: Determining the StructureChapter 3: Defining Internal Alignment Chapter 4: Job Analysis Chapter 5: Job-Based Structures and Job...

Sách ngoại văn Author: Adam Clarke Publisher:  Independently published, 2023 In this SEO book you will find: 1. SEO explained in simple language, beginner to advanced.2. The inner workings of Google’s algorithm and how it calculates the search results.3. How to find “money” keywords that will send customers to your site.4. Sneaky tricks to get local businesses ranking high with local SEO.5. How to get featured in the mainstream news, for free.6. Three sources to get expert SEO and Internet marketing advice worth thousands of dollars for free.7. A simple step-by-step checklist and video tutorials, exclusive for readers. Now, let me tell...

Sách ngoại văn Author: Francis Buttle, Stan Maklan  Edition Statement: 4th Edition Publisher:  Routledge, 2019 Description: Customer Relationship Management, Fourth Edition continues to be the go-to CRM guide explaining with unrivalled clarity what CRM is, its uses, benefits and implementation. Buttle and Maklan take a managerial perspective to track the role of CRM throughout the customer journey stages of acquisition, retention and development. Theoretically sound and managerially relevant, the book is liberally illustrated with examples of technology applications that support marketing, sales and service teams as they interact with customers, but assumes no deep technical knowledge on the reader’s part. The book is structured...

Sách ngoại văn Author: G. Clayton Stoldt, Stephen W. Dittmore, Mike Ross, Scott E. Branvold Edition Statement: 3rd Edition Publisher:  Human Kinetics, 2021 Description: Sport Public Relations, Third Edition With HKPropel Access, offers a comprehensive examination of the value and practice of public relations in sport. Extensively updated and substantially reorganized, this third edition reflects the evolution of the field with modern applications across a wide range of media channels. The book&;s topics align with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The author team brings together significant professional and educational backgrounds in sport public relations to offer an...