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What is Event Management? Top 05 helpful information about Event Management

“Event” is currently a trending keyword in thousands of large and small businesses. It is not only a communication tool to promote and market the brand but also a factor to help build corporate culture and consolidate the quality of human resources. To know about the Event Management industry, curriculum, and career opportunities in Event Management, you should not ignore these five helpful pieces of information in the article below.

What is Event Management? Top 05 helpful information about Event Management

Let’s discover five helpful pieces of information about the Event Management program.

1. What is Event Management?

The Event Management field of study is about the application of project management to the planning and implementing of events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions… The program offers training courses on many skills such as event organization, planning, marketing, branding, public relations…

Event Management is also known as event organization or event administration.

In general, the Event Management program provides essential knowledge and skills for students to manage or organize an event or events at once. Depending on the size and purpose, the organization methods will differ; therefore, students must learn a lot of event communication-related knowledge to manage events successfully.

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The event organizing and coordinating process includes planning, budgeting, scheduling, finding a venue, obtaining permits, transporting furniture, decorating, inviting speakers and celebrities, ensuring security, and serving food… The event usually has many participants; therefore, once successful, it will promote the brand and enhance the business’s image widely.

2. What do students learn in the Event Management program?

The Event Management program equips students with knowledge about the organizational structure and operation of different events, event management, organization and operation, event scripts and communication, psychological analysis and customer care, and event technology and application…

Some essential subjects of the Event Management program are human resource management, customer management, event production and construction, event project management, customer care, and stage management,…

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What do students learn in their Event Management program?

In addition, some schools also offer specialized training such as sports events, entertainment events, and MICE management (tourism combined with conferences, seminars, team building, and company trips…).

3. What are the qualifications for Event Management?

Due to the nature of the Event Management industry, it is inevitable to not work in a group or interact with many people; there is also no fixed time and place of work, but highly flexible. Therefore, this field of study requires students to have passion and some specific characteristics:

  • Good communication skills, not afraid to express the emotions and qualities in front of the crowd
  • Proactivity, creativity, and flexibility at work
  • Good teamwork and coordination skills
  • Patience and especially the ability to handle deadline pressure well
  • Good mindset, ability to handle and solve situations flexibly
  • Persistence despite difficulties, having a progressive spirit
  • Be studious and respect the opinions of others
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It is essential to be hard working and able to withstand the pressure of deadlines to succeed in Event Management.

Besides, in reality, the Event Management industry requires continuous work time or even staying up all night with a large workload depending on the event. However, it is not always the case. Therefore, balancing work, rest, and life relationships are essential in Event Management career development.

4. What are the career opportunities in Event Management?

After graduating from Event Management, there are various positions at event management companies, hospitality marketing agencies, travel and tourism companies, entertainment companies, media agencies, diplomatic agencies…

Some job positions that Event Management graduates can take on are:

  • Entertainment Event Coordinator
  • Sports Event coordinator
  • Themed event coordinator
  • Themed event planner
  • Themed event editor
  • Event marketer and sales staff
  • HR administrative staff
  • Logistics staff
  • Communication and public relations officer
  • Behind-the-scenes technical supervisor
  • Manager in the event organization company
  • CEO of an event organization

5. Which school to study Event Management in Ho Chi Minh City?

Hoa Sen University is the first university in Vietnam to offer the Bachelor of Event Management training program with 03 majors: Sports Events, Entertainment Events, and MICE.

The Event Management program at Hoa Sen focuses on practical skills, leadership ability, the ability to organize events in an integrated environment, entrepreneurial startup capabilities, and skills to adapt to the diverse workplace environment.

ThS. Lê Âu Ngân Anh – giảng viên ngành Quản trị sự kiện HSU chia sẻ kinh nghiệm cho các tân sinh viên

Hoa Sen University is a pioneer in providing Bachelor’s Programs in Event Management in Vietnam

Besides gaining general and in-depth knowledge about Event Management, Event Management students can also hone their professional skills in organizing and managing events before, during, and after the event, website designing skills, teamwork skills, public relations establishment, script writing, and communication skills, and information processing skills…

Moreover, during their study time, they will have the opportunity to experience, practice, and work at the school’s partner businesses in media events, such as Cat Tien Sa, Dien Quan, and East-West promotion…

We hope the 05 helpful information about Event Management above  has helped you understand the nature of the Event Management industry, the Event Management training program, and the required qualities and skills for future career development in Event Management. If you have good communication skills and are interested in challenges and socializing, the Event Management program is undoubtedly the ideal field of study for you to discover yourself!

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